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11 Essential Marketing Skills That You Need to Be Successful

11 Essential Marketing Skills That You Need to Be Successful

In layman’s terms, marketing is about matching your products and services to buyers who want to acquire them — which ultimately leads to earning profit for your business.  While this seems simple enough, digital marketing is broad and continuously evolving, so you need to implement the right strategies to draw in your customers, build relationships with them, and sell your …

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How the Healthcare Industry is Benefitting from Contact Centers

How the Healthcare Industry is Benefitting from Contact Centers

The processes involved in running a health care company is far-reaching. Health care companies need to be mindful of their customer support, their payment collections, how they manage their patients, etc. With all of the processes involved, running a healthcare business can be tedious, time-consuming, let alone costly. That is why if you’re running a healthcare business and you need …

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Why the SECAR Method is an Absolute Must for Freelance Graphic Designers

Why the SECAR Method is an Absolute Must for Freelance Graphic Designers

Image credits: Unsplash Some freelance graphic designers get paid on a per-project basis. So the more projects you complete, the more money you make. The thing is, you only have 24 hours in a day to allocate to the different projects you need to complete, your family, and yourself.  If you want to take on more projects so that you …

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How Augmented Reality Can Boost Your E-Commerce Sales

The reason why the majority of shoppers continue to prefer brick-and-mortar stores is that they cannot fully visualize products in online stores. But, technology is fast evolving.  Augmented Reality (AR) is giving a physical dimension to online shopping, never experienced before.  What is AR? First of all, let me make it clear that augmented reality is not virtual reality. Unlike …

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Recent Posts

11 Essential Marketing Skills That You Need to Be Successful

11 Essential Marketing Skills That You Need to Be Successful

In layman’s terms, marketing is about matching your products and services to buyers who want to acquire them — which ultimately leads to earning profit for your business.  While this seems simple enough, digital marketing is broad and continuously evolving, so you need to implement the right strategies to draw in your customers, build relationships with them, and sell your …

Read More »
How the Healthcare Industry is Benefitting from Contact Centers

How the Healthcare Industry is Benefitting from Contact Centers

The processes involved in running a health care company is far-reaching. Health care companies need to be mindful of their customer support, their payment collections, how they manage their patients, etc. With all of the processes involved, running a healthcare business can be tedious, time-consuming, let alone costly. That is why if you’re running a healthcare business and you need …

Read More »
Why the SECAR Method is an Absolute Must for Freelance Graphic Designers

Why the SECAR Method is an Absolute Must for Freelance Graphic Designers

Image credits: Unsplash Some freelance graphic designers get paid on a per-project basis. So the more projects you complete, the more money you make. The thing is, you only have 24 hours in a day to allocate to the different projects you need to complete, your family, and yourself.  If you want to take on more projects so that you …

Read More »

How Augmented Reality Can Boost Your E-Commerce Sales

The reason why the majority of shoppers continue to prefer brick-and-mortar stores is that they cannot fully visualize products in online stores. But, technology is fast evolving.  Augmented Reality (AR) is giving a physical dimension to online shopping, never experienced before.  What is AR? First of all, let me make it clear that augmented reality is not virtual reality. Unlike …

Read More »
Entrepreneur

4 Tips to Building Your Ecommerce Brand from Scratch

Image Source: Unsplash I know why you’re here.  You’ve been searching the internet looking for the best ways to build your ecommerce brand as successfully as the big guys like Amazon and eBay have done. It can be overwhelming. I know. The good news is, even successful ecommerce businesses like them had to start from somewhere, so building your ecommerce …

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4 Things Your Ecommerce Website Builder Platforms Needs to Have

Without a reliable ecommerce website builder platform, you’ll find that building an ecommerce business can be very frustrating. Not only is it expensive to build a website from scratch, but the hours you’ll spend collaborating with your web developer can be a huge time-suck — leaving you with not much room to grow your business. If you’re using a reliable …

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The Guide to Omnichannel Marketing

The Guide to Omnichannel Marketing

Marketing strategies are changing rapidly. Nowadays, marketers do not rely on traditional ways of push/pull marketing tactics.  The focus is on building a consumer-centric approach to meet the needs of the customer. Marketing communication needs to be formed in a way that engages the customer and emphasizes on catching the customer wherever they are, at every touchpoint.  And this is …

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Machine learning

5 Reasons Your Business Should Leverage Machine Learning Now

(Image Source: Pexels) More online businesses are integrating machine learning into their operations, with the bigger and established ones trailblazing the revolution. Machine learning has brought myriad opportunities and improved strategies to help business owners foster customer relationships and get more profit and conversions. If you haven’t fully leveraged the power of machine learning in your business, let me give …

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Ecommerce store

How to Design an Ecommerce Store That Will Convert Visitors Into Customers

(Image Source: Pixabay) We’ve all heard the saying, “Don’t judge a book by its cover.” And yet, that’s exactly what we do — we judge everything by its cover. Ecommerce sites aren’t any different. In fact, it only takes a visitor about 50ms (0.05 seconds) to make up their minds about your ecommerce website.  What in the world can you …

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4 Essential SEO Strategies to Boost Your Ecommerce Website

(Image Source: Pexels) SEO can be an excellent strategy to get you to the top in search results pages and get an edge over your competitors. After all, an effective SEO strategy can help you rank higher in search pages, get your website more quality traffic, and ultimately lead to better sales.  SEO, however, can take some elbow grease and …

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Entrepreneur

5 Characteristics of a Successful Entrepreneur (that Wantrepreneurs Don’t Have)

(Image Source: Unsplash) Here’s a reality check: Not everyone has what it takes to become an entrepreneur. A lot of people dream of becoming one. Sure. But a good majority of them don’t even take the first step towards their path to success.Everything remains just that — a dream. On the other hand, there are a few brave souls who …

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Better conversions

How to Turn Your WordPress Website into an SEO Powerhouse for Better Conversions

I know why you’re here. You want to get better conversions, don’t you? I don’t blame you. After all, it doesn’t matter how seemingly lucrative your prospective business idea is, without having the capability to turn your web visitors into paying customers, you’ll never get a single cent from your website. Nada. Zilch. Zippo. And you don’t want that, do …

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sales tax

How to feel more confident about collecting sales tax

There are a lot of emotions involved in being a business owner, but uncertainty seems to be the most pervasive of them all. Will your customers respond to your product or service? Will that new marketing initiative be effective? Are you making the right hire? Will your business ultimately be successful? When you’re charting so many new territories, maintaining your …

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